Sparrow Management Consultancy

Performance through people and applied insight

Business development

Business development

Overview

SMC Ltd combines sales management and consultancy experience of the European Hydrocarbon Processing Industry with a number of business processes to improve your plans for growth.

Diagram to illustrate business development

Market Analysis

We conduct both general and tailored research to ensure you have a deep understanding and appreciation of the competitive forces in your market place. Analysis for clients has ranged from relatively simple projects such as preparing a list of contacts and recommended sales approaches for products, to the more complex issue of developing entry strategies into new geographical areas.

Key Account Audit

The audit is practical approach to analysing the implicit and explicit requirements of your key customers and how they view your current product service offer. The study generates recommendations on how to improve these critical relationships. More...

Win / Loss Analysis

The analysis is focused on providing you with independent data on the results of your sales activity. Beyond the initial ‘we must (or must not) do that again’ the analysis provides critical information on how your products positioning, market communication and sales team need to develop. The analysis can also provide additional data for assessing market opportunities by providing a great understanding of the true ability to differentiate its product or service. More...

New Prospect Identification & Screening

This business process is designed to help you target companies that have a strong requirement for their products and service. More...

News